PayPal
Designing Clarity in Financial Decisions

PayPal - Dispute Resolution

PayPal - Project on Dispute Resolution
Challenge

Building Trust in Financial Flows

PayPal needed to boost adoption of its Airtime app in Italy and rebuild merchant trust in its dispute resolution process. Uncertainty in outcomes led to hesitation among both consumers and merchants.

PayPal Challenge
Role

Designing Motion for Clarity

I developed motion design prototypes for Airtime and redesigned dispute resolution flows to make outcomes predictable and transparent. These prototypes acted as “near-final” experiences, aligning stakeholders quickly and reducing ambiguity.

PayPal - My Role
Outcome

Higher Adoption and Confidence

The work delivered measurable results: a +1% adoption increase for Airtime, a +2% lift in app store ratings, and improved merchant confidence in dispute outcomes - reducing friction in high-stakes scenarios.

PayPal - Project Outcomes
PayPal - Project Insights
Insight

Motion = Predictability, Not Just Delight

Motion design is often seen as decorative, but in financial decision-making, it serves a deeper role: creating anticipation and clarity. This predictability builds user trust.